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JustLocal News
Hi Everyone, Happy New Financial year. To celebrate the new financial year I decided to contact some JustLocal friends and organise an extra special deal. A deal which will rock your socks. In this edition of JustLocal News, I will also share what I think is one of the most powerful lessons I have learnt when it comes to advertising. For those into networking, I would like to reveal the networking/marketing group I'm a member of and why this group stands out above the rest. Have you ever thought about working with students to assist your business? Right now JustLocal is organising with two tertiary institutes for students to assist the businesses of JustLocal friends with graphic design work and web pages. This is a great way to keep costs down and access some very talented students with some great new ideas. Also a reminder on the charity auction for BacLinks. I've just added two new pawphans which have been donated by a JustLocal friend. These cute pawphans make a great gift for any child. Okay, if you really want to, you can keep it for yourself. Have some fun and help a charity at the same time. With your help we can create an entirely new way to raise funds for charity and not-for-profit organisations. Help build the momentum and show others what can be done. It also doesn't hurt that a pawphan is a pretty cool cuddly to win. A New Financial Year offer to rock your socks. JustLocal friends have gathered around to offer their incredible support and I would like share an amazing offer. Be quick. The offer is only available to the first 10 businesses who become JustLocal friends. The amazing offer:
For those who would prefer an expert to develop their site, Renée Barber of Rising Star Design & Communications is offering the following to JustLocal friends.
WOW. Now that’s what I call incredible value. These extras could save you hundreds of dollars and they are FREE. Is Renée mad or what? Renée is into astrology and she can see in your stars you are going to contact her soon;-) Remember you must act quick. This offer is only available to the first 10 people who take action. The total value of this offer (excluding Renée's professional package) is over $300. Your investment in your business future is an amazing $110 and you get a money back guarantee. That's a saving of over $200. And with our money back guarantee which is for the entire 12 months, in the incredibly unlikely event that you don't get business (and that's just not going to happen), you even get to keep all the extras. Now isn't that an offer to rock your socks. Take action now. This offer will not be repeated. Our amazing advertising secret People often ask me about advertising. They spend their money and achieve little or no result. A story that I find is more the norm than the exception. My response now is they should ask for a money back guarantee. (This tip was from my business coach Ben Schuster.) That is what I offer because if you believe in your service, it is very easy to do. We all should promote our businesses in a number of ways, so if you are looking at other media, this is what I suggest. About fifteen years ago I learnt a technique which I still use to this day. I measure the direct response when I advertise. Not the level of sales which is quite indirect, but the level of direct response to the advertising. This is incredibly easy if you know how and yet so few people do it. I learnt the skills using pre-Internet technology and the results were truly amazing. The leading media which was highly promote during my IT course at university, produced no result at all. It is vital that you directly measure the direct response to your advertising. With marketing and advertising, you will often be sold on promises and hype. Measuring the direct response enables you to gain real knowledge, and that eliminates the hype and promises. With the Internet everyone can measure the direct response to their advertising and literally save themselves thousands. It cost me over $5,000 to learn this skill, and if you are on the JustLocal mailing list and write to me, I'm happy to share this secret with you. The networking/marketing group Earlier this year I was invited to an MCEI (Marketing Communications Executives International) night. I have attended many networking events, both government and privately run. What struck me with MCEI was the level of energy this group had. The president Barbara Gabogrecan she showed incredible passion and compassion. That was the group I wanted to be part of. It was Barbara who suggested that I proudly display the JustLocal Google PageRank of 5 on the site, and in fact she suggested every page, which is what I did. Because so many people are focused on Google, it was important to let others know just how successful JustLocal is with a Google PageRank, which now exceeds many global organisations. The following are just a few of the outcomes from working with members of MCEI, and if you take into consideration this is only over a few short months, it is even more impressive.
The above and a whole lot more has been achieved in just a few short months. Joining the right group can make all the difference. If you are interested in a high energy group where you really get back when you put in, then visit the JustLocal MCEI page www.JustLocal.com.au/mcei. Help students and receive help in return. We have recently established a forum where students from two tertiary institutes will be available to complete work for JustLocal friends. Apart from the obvious dollar savings, working with students can expose you and your business to the latest ideas in the industry. If you are interested in participating in this opportunity, please contact me as soon as possible. If you have tasks you believe students will be able to complete, I am interested in hearing from you. In order to provide the highest level of benefit to students and businesses, this opportunity is being restricted to JustLocal friends with lots on JustLocal. If getting your business card or letterhead designed by three students presenting you with three alternatives for a $50 contribution to the winning student excites you, then this is an opportunity you must get involved with. The typical work could be graphic design, multimedia, or a web page, to do with the communication aspect of your business. This could be business cards, menus, flyers, web pages etc. Act now because only a limited number of people can participate in the $50 opportunity. The $50 offer is just one of the opportunities. There will be many ways to work with students once things take off and that will only happen if you show an interest. All that we ask is for people to have a passion to help themselves and others. The BacLinks charity auction
Now aren't they cute. These two pawthans are the latest additions to the BacLinks Charity Auction. These will be won by someone for fifty cents or less. Each bid is like taking out a raffle ticket and it only costs $1 to try. A special thank you to Raymond Read of Read's Cartridges and Office Supplies for donating these cute pawthans for the auction. (Thank you too Casey of Moose Enterprises for providing the pictures and additional information.) Now these pawphans are cute, but so is Sharon. Sharon is up for auction and to get Sharon's services as a business coach for $12.50 or less by placing a bid for $2, is incredible value. The huge potential Sharon has to improve you and your business is a great opportunity. Did I mention that Sharon has considerable expertise in NLP? Sharon is a very skilled and talented professional. I still have some $5 offers left so take advantage of the offer now. Two bids on Sharon and one on a pawthan at my expense. Don't be the one thinking, I wish I had done that when I had the chance. Please note that 86% of the proceeds for these items will go to charity and is my way of using my skills with your help to give back to our community. Have a great day and spare a moment to do something to make someone else's day special;-) Kelvin Eldridge PS. As always please feel free to request that we remove your details from our mailing list. Our aim is to help, not to hinder.
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